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Matt's Blog
I write about belonging, technology, leadership, and the places where they intersect. New posts appear when I have something worth saying, which is less often than the algorithms would prefer.
Leadership


You Optimized Communication and Accidentally Killed Culture
You did everything right. You set up Slack so the team could stop drowning in email. You created channels for every project. You built a system where anyone could find anything, where no message would get lost, where communication would be fast and clean and efficient. And then, slowly, something started to feel off. The work got done. The projects moved forward. But something underneath it all went quiet. You just couldn't figure out what it was. Here's what it was: the hall

Matthew Kaufman
6 days ago


Chimps Lead Through Fear. You Have Another Option.
I once watched a head counselor run a staff meeting by going around the room and asking every person what they could have done better that week. Not what went well. Not what they learned. What they could have done better. The room was quiet. Not the good kind of quiet, where people are thinking. The bad kind, where people are calculating. Figuring out the safest thing to say. Trying not to be noticed. One counselor gave a careful, vague answer about time management. Another s

Matthew Kaufman
Mar 5


You Think You're the Engine. You're the Bottleneck.
There was a camp director who prided himself on being available. His door was always open. His phone was always on. Every question, no matter how small, got his attention. A counselor needed to know which bus a camper was on? He answered. The kitchen needed to confirm Tuesday's menu? He confirmed. A parent wanted to know if sunscreen was reapplied after swimming? He personally called back. He wasn't delegating. He was absorbing. His staff loved him for it, at first. He was re

Matthew Kaufman
Mar 2


You Can't Preach Balance While Emailing at Midnight
It's Sunday night. You're on the couch. The TV is on, but you're not watching it. Your laptop is open, and the blue light is cutting through the dark room. You tell yourself you're just "clearing the deck." Getting ahead of Monday. Being responsible. You type a quick message to your team about some numbers that don't look right. You send it. You open another draft, this one to your lead developer about a technical question. You send that, too. You feel a small hit of dopamine

Matthew Kaufman
Feb 12


There's Someone on Your Team You're Not Seeing
Every team has a Todd. Todd was a camper in my group years ago. He was always in the right place doing the right thing. He got along with everyone and never rocked the boat. He wasn't the best at any activity, but he wasn't the worst either. He followed the rules, stayed out of trouble, and required almost nothing from me. Todd was easy to overlook. And I almost did. The Invisible Employee I call people like Todd "invisible." Not as an insult. As a description of how most of

Matthew Kaufman
Feb 9


Your "Nice" Culture Is Why Nothing Gets Done
Bunk 14 was falling apart. The staff had started the summer as a self-proclaimed "Dream Team." Four counselors, twelve eleven-year-old boys, Instagram photos with captions like "Best Summer Ever." Then reality hit. Five days of ninety-degree heat. Campers bickering constantly. The grind of twenty-four-hour responsibility wearing everyone down. By week three, the dream team was fracturing. It started with chores. "Why am I always the one sweeping?" the high school senior snapp

Matthew Kaufman
Feb 8


Three Words That Turn Followers Into Leaders
A counselor walks up to her supervisor. "Should we eat our snack at the bunk or at our last activity?" The supervisor asks where the activity is. The counselor says the soccer field, right next to the snack shack. The supervisor does the mental math: walking to the snack shack, then back to the bunk, then all the way to soccer makes no sense. "Get your snack on the way to soccer and eat it there," the supervisor says. "OK," the counselor replies. This conversation happens a h

Matthew Kaufman
Feb 2


Your Team Isn't Unmotivated. They Can't See the Target
Ethan was nine years old, wiry, and loud on the soccer field. Near the water, he shrank. The deep-water swim test was the gatekeeper at our camp. Pass it, and you got a blue wristband. You could kayak. You could jump off the tower. Fail, and you stayed in the shallow end. Ethan had failed twice. The third attempt. He stood on the dock, shivering. The buoy floated fifty yards out. To a nine-year-old, it looked like miles. "I can't," he whispered. "It's too far." I knelt down.

Matthew Kaufman
Jan 29


A Small Shift in How You Compliment Changes Everything
"Great job!" You've probably said it a hundred times. To your kids. To your team. To a friend who just finished something impressive. It feels good to say. It feels good to hear. But here's the thing: most praise is wasted. Not because we don't mean it, but because we're praising the wrong thing. The Study That Changed How We Think About Praise Psychologist Carol Dweck has spent decades researching what makes people persist through difficulty. Her work on growth mindset revea

Matthew Kaufman
Jan 26


Why the Quietest Leader Has the Most Power
If you walk through a summer camp, you might have trouble spotting the person in charge. They're rarely the ones holding the megaphone. They're not shouting directions or commanding attention. Instead, they're usually sitting in the dirt next to a crying camper. Carrying the water jug nobody else wants to carry. Whispering a suggestion to a younger counselor who's struggling. This is the authority paradox: the more power you give away, the more power you have. Jake and the Wa

Matthew Kaufman
Jan 22


Two Phrases. Same Meaning. Only One Works.
Walk into any grocery store on a Saturday afternoon. Within five minutes, you'll hear a parent say some version of "Don't run," "Don't touch that," or "Stop complaining." Now notice something: the child rarely changes their behavior. They might pause for a moment, but the instruction doesn't stick. The parent repeats themselves. The cycle continues. This isn't a parenting failure. It's a communication design flaw. And it shows up everywhere, from grocery stores to boardrooms

Matthew Kaufman
Jan 19


The Robots Are Coming. Campfires Just Got More Important.
For decades, we told young people the same thing: learn the hard skills. Master calculus. Write code. Memorize facts. The soft skills, we said, were nice to have. Frosting on the cake. The AI revolution has flipped the table. Algorithms can now perform those hard skills faster, cheaper, and more accurately than any human. But an algorithm cannot read a room. It cannot navigate a complex political conflict. It cannot rally a team after a failure or build trust with a skeptical

Matthew Kaufman
Jan 15


Your Team Knows What You Actually Care About
You can write mission statements. You can give speeches about your values. You can hang inspirational posters on the walls. None of it matters as much as one simple thing: what you actually pay attention to. Your team is watching. They notice what makes you stop and look closer. They see what questions you ask and which ones you skip. They know, with remarkable accuracy, what you truly care about. People respect what you inspect. The Coach Who Taught Socks John Wooden won ten

Matthew Kaufman
Jan 12


Where You Look After a Win Reveals Everything
Picture this: Your team just pulled off something incredible. Maybe you landed a major donor, or your staff executed the best opening day in years, or your summer registration numbers exceeded every projection. The moment arrives when someone asks, "How did this happen?" Where you look in that moment tells everyone exactly what kind of leader you are. The Mirror and the Window There's a simple mental image that separates good leaders from great ones. Think about a mirror and

Matthew Kaufman
Jan 8


How a Monkey Changed Everything We Know About Leadership
In 1992, a monkey that wasn't moving changed everything we know about leadership. Neuroscientist Giacomo Rizzolatti was studying the brains of macaque monkeys at the University of Parma. He wanted to understand how the brain controls motor movement, so he implanted thin electrodes into a monkey's premotor cortex. These electrodes connected to a monitor that would buzz every time specific neurons fired. One hot afternoon, a researcher walked into the lab holding a small piece

Matthew Kaufman
Jan 5


What Happens After a Mistake Matters More Than Your Mission Statement
Your team is watching what happens when someone screws up. That moment matters more than your mission statement. You can have the most inspiring words framed on your office wall. You can deliver a rousing speech about trust and growth. But none of it means anything until someone on your team makes a mistake. That's when your real values are on display. The Wrong Turn Here's a scenario I share with staff at the beginning of every summer. Imagine ten guests driving to a party.

Matthew Kaufman
Jan 1


Your Expectations Are a Self-Fulfilling Prophecy
A study of teachers and students revealed something uncomfortable about how expectations work. In the 1960s, researchers told teachers that certain students in their classes had been identified as "intellectual bloomers" who would show unusual academic gains that year. The teachers believed it. They watched those students more closely. They encouraged them more. They gave them more chances to succeed. By the end of the year, those students had, in fact, improved more than the

Matthew Kaufman
Dec 25, 2025


The Best First Job in America Pays $200 a Week
Why camp counselors are learning skills that Harvard Business School can't teach. Every summer, thousands of college students face a choice. On one side: internships at banks, consulting firms, and tech companies. Air conditioning. Business cards. A line on the resume that looks impressive. On the other side: a summer camp. Tie-dye shirts. Bug spray. Singing songs about moose. A paycheck that barely covers textbooks. From the outside, the choice seems obvious. The internship

Matthew Kaufman
Dec 22, 2025


Why Billionaires Pick Up Trash
The odd habit that signals everything about a leader. There's an odd habit shared by many successful business owners. Titans of industry, people who could buy the building they're standing in, can be spotted picking up garbage from the floor and throwing it in the trash. Why? Surely these men and women have more valuable ways to use their time. There's a janitorial team. There are assistants. There are a hundred people who could handle a gum wrapper on the ground. And yet. I'

Matthew Kaufman
Dec 18, 2025
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